Chief Marketing Officer (CMO) - BRI Finance (Bali-Based)

Join Mandiri Andalan Utama, a leading financial services provider in Indonesia, as our Chief Marketing Officer (CMO) for BRI Finance in the vibrant and growing market of Bali. This is a unique opportunity to lead marketing strategies for one of Indonesia's most trusted financial institutions, with a focus on driving growth and innovation in the dynamic Bali market.

As CMO, you will be responsible for developing and executing comprehensive marketing plans that align with BRI Finance's vision. You'll work closely with cross-functional teams to ensure that marketing efforts are integrated with sales, product development, and customer service, all while leveraging cutting-edge tools like Google Analytics, Tableau, and CRM systems. This role offers the chance to make a significant impact in shaping the future of financial services in Bali, with a competitive salary package and a collaborative work environment.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies that drive customer acquisition, retention, and loyalty for BRI Finance in Bali.
• Lead a team of marketing professionals to execute campaigns across digital, traditional, and social media channels.
• Analyze market trends and customer behavior to inform data-driven marketing decisions.
• Collaborate with product and sales teams to align marketing efforts with business objectives.
• Monitor and optimize marketing performance using tools like Google Analytics and Tableau.
• Build and maintain strong relationships with key stakeholders, including customers, partners, and media outlets.
• Stay updated with the latest industry trends and best practices in financial marketing.
• Represent BRI Finance as a thought leader in the Bali market through speaking engagements and industry contributions.

🎓 Kualifikasi & Syarat

• Minimum 10 years of experience in marketing, with at least 5 years in a leadership role, preferably in the financial services industry.
• A proven track record of successfully growing market share and customer base in competitive markets.
• Strong understanding of digital marketing, including SEO, SEM, and social media marketing.
• Excellent analytical skills with the ability to interpret complex data and present insights to stakeholders.
• Proven ability to build and lead high-performing marketing teams.
• Certifications in marketing management or related fields are a plus.
• Fluency in English and Bahasa Indonesia.
• Degree in Marketing, Business Administration, or related field.

🛠️ Keahlian

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